Art has an incredible ability to breathe life into a house, transforming it into a warm and inviting home.
One artist who truly understands this transformative power is award-winning artist and author Cassandra Gaisford—known by her collectors as The Joyful Artist.
Through her unique style and artistic vision, combined with her professional training in architecture and interior design, Cassandra’s work has the ability to create a sense of belonging and comfort within any living space. In this blog post, we will explore Cassandra Gaisford’s style and how her art has the power to turn a house into a home.
“We’re super excited about the possibilities of our commission paintings. It’s nice to finally make our house a home! Thanks for your time and getting amongst it.”
One of the key aspects of Cassandra Gaisford’s style is her ability to embrace individuality. Her commission artwork is not limited to conforming to specific trends or styles but rather celebrates the uniqueness of each person’s personality, lifestyle and home. By incorporating Cassandra’s art into your living space, you are adding a touch of personality and character that reflects your own individual style. She prides herself on taking time to understand her clients needs, dreams and aspirations and collaborating with them through the commission process.
Art has the remarkable ability to evoke emotions and create deep connections within us. Cassandra Gaisford’s artwork often captures the essence of nature, emotions, and spirituality, inviting viewers to engage on a deeper level. By choosing her pieces for your home, you are inviting these emotions and connections to flourish within the space, making it more than just a house but a place of emotional resonance.
The right piece of art can completely transform the atmosphere of a room. Cassandra’s style often incorporates vibrant colors, flowing lines, and textures that create a sense of energy and harmony. Her artwork has the power to uplift and inspire, turning a dull and lifeless room into a lively and welcoming space. Whether it’s a bold and vibrant painting or a serene and calming landscape, Gaisford’s art brings a unique atmosphere to any home.
Art has the ability to stimulate creativity and imagination, and Cassandra’s work is no exception. Her pieces often showcase a sense of freedom and self-expression, encouraging viewers to explore their own creative potential. By incorporating her art into your home, you are creating an environment that nurtures and inspires creativity, making your house a place where ideas can flourish and dreams can be realized.
Always Summer, Cassandra Gaisford, 2021
2400 mm x 1200 mm
Acrylic on canvas
“This bespoke piece was commissioned by a family as a ‘statement piece’ to adorn the large white walls of their newly refurbished home. The brief was “we want it to always feel like summer.”
You may also enjoy Cassandra’s blog post, How to Feel Like It’s Always Summer>>
Art has the power to serve as a mirror, reflecting our own journeys and experiences. Cassandra’s art often incorporates elements of self-reflection and personal growth, reminding us of our own inner strength and resilience. By surrounding ourselves with her artwork, we are constantly reminded of our own potential for growth and transformation, turning our house into a nurturing space for personal development.
“A lovely, lovely lady called me last night to arrange a private viewing to the studio. She went home with three of my very special works on paper. The best thing of all is that one of the paintings in particular, she said she chose because it was going to inspire her to be bold and confident as she pursues making her own art too.
Cassandra’s style is characterized by:
1. Expressive Brushwork
Cassandra’s artwork often showcases expressive brushwork, where bold and confident brushstrokes are visible. This technique adds a sense of movement and energy to her pieces, capturing the essence of her subjects in a dynamic and captivating way.
2. Vibrant Color Palette
Cassandra’s use of vibrant colors is another defining feature of her style. As well as enjoying peaceful colors, she also embraces bold and vivid hues, incorporating them into her compositions to create a sense of vitality and visual impact. Her color choices evoke emotions and bring a vibrant energy to her artwork.
I Bought You-Flowers arriving in her new home in the UK
3. Nature-Inspired Themes
Cassandra draws inspiration from nature and often incorporates elements of the natural world into her pieces. From lush landscapes to intricate botanical details, her artwork celebrates the beauty and serenity of the natural environment. This connection to nature adds a sense of tranquility and harmony to her work.
4. Symbolism and Spirituality
Another aspect that sets Cassandra’s style apart is her incorporation of symbolism and spirituality. Her artwork often carries deeper meanings and invites viewers to reflect upon their wellbeing and spiritual journeys. Through the use of symbols and metaphors, she explores themes of growth, transformation, and inner strength.
Cassandra is trained in art and spiritual psychology. She uses chromology—the science and psychology behind uplifting, feel-great colours—as the foundation for her bright and beautiful large-scale artworks.
Cassandra is also a Reiki master. She infuses all her creations with positive energy and optimism. She believes in the healing power of creativity to transform people’s lives, helping them feel peaceful, happy, uplifted, and empowered.
“Te Ataroa was inspired by and named after a beautiful baby who was only three months old when I saw her while she was with her mum shopping for groceries. The young couple had lost a little girl who, a year earlier, was stillborn. Their new daughter Te Ataroa was a blessing. Translated her name means “the long morning”.
As I painted the artwork I imagined Te Ataroa’s sister shining down from heaven, sending her family endless kisses across the morning sky. The colors were inspired by the pretty little pink, white, and green floral dress Te Ataroa was wearing when I met her. I showed the young couple a photo of the painting and they told me that their mother wept because it touched her heart so deeply. After showing this painting in a group exhibition, The Beauty of Resilience, just as New Zealand emerged from the first Covid lockdown in 2020, I gifted this painting to the family.”
5. Mixed Media Techniques
Cassandra is known for her experimentation with mixed media techniques. She combines various materials and mediums, such as acrylics, oils, collage, crystals, gemstones and texture, to create layers and textures that add depth and interest to her artwork. This innovative approach adds a unique and tactile quality to her pieces.
Apple Tree Bay, Cassandra Gaisford, 2022
1800 x 1200 mm
New Zealand beeswax and pure pigment on board
“This bespoke piece was commissioned by a couple as a ‘statement piece’ to adorn the large white walls of their newly refurbished Bay of Islands home. The brief was to create a truly original and totally sensual beeswax artwork that worked with existing paintings, captured the vibe of their sea and bush view, evoked the beauty of hydrangeas—and, above all, oozed joy.
In this vlog I share a little more about the inspiration behind this commission and a video, Fun! Fun! Fun! A landscape from my mind
6. Intuitive and Emotional Approach
Cassandra’s artistic process is deeply intuitive and emotional. She allows her feeling and inner thoughts to guide her creative decisions, resulting in artwork that feels authentic and personal. This approach invites viewers to connect with the emotional essence of her work and creates a powerful and intimate experience.
By combining expressive brushwork, vibrant colors, nature-inspired themes, symbolism, mixed media techniques, and an intuitive and emotional approach, Cassandra Gaisford’s style stands out as unique and individual. Her artwork captures the viewer’s attention, evokes emotions, and invites personal reflection, making her pieces truly distinctive and impactful.
Cassandra’s architecturally designed home in the Bay of Islands also serves as a gallery so that collectors can enjoy seeing large-scale available works in a beautiful home environment.
To view, contact Cassandra for a private appointment hello@thejoyfulartist.co.nz
Pretty Gorgeous, Cassandra Gaisford, 2022
Flow, 2008. This is the perfect piece to enliven a blank wall.
“Great works of art, music, and architecture that calibrate between 600 and 700 can transport us temporarily to higher levels of consciousness and are universally recognized as inspirational and timeless.”
Dr. David Hawkins
Cassandra Gaisford’s unique style and artistic vision have the power to transform any house into a home. By embracing individuality, creating emotional connections, enhancing atmosphere, fostering creativity, and encouraging personal reflection and growth, her art brings a sense of warmth, belonging, and inspiration to living spaces. So, if you’re looking to turn your house into a home, consider adding a touch of Cassandra Gaisford’s art and experience the transformative power it brings.
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ABOUT CASSANDRA
I am an artist, storyteller, intuitive guide, mentor and Reiki master. All my creations are infused with positive energy , inspiration, and light. I believe in magic and the power of beauty, joy, love, purpose, and creativity to transform your life. My greatest joy is helping your realize your dreams. That makes my soul sing!
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P: +64 (0) 21 873 833
E: hello@thejoyfulartist.co.nz
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